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Great IdeaMost people think that the key to success is finding the great idea that will provide wealth and freedom. Also, because good ideas are quite general, spend their lives to regret not taking advantage of his …

Do you have a good idea?

Congratulations. Now that you’ve completed easy, if we talk about what really matters?

This business concept is a mistaken notion that success comes from “in the study, get good jobs and save …”

Find a good business idea is not at all rare. In fact, once you learn to listen to a channel opportunity, you will see anywhere. We are literally surrounded by great ideas that can certainly be big economic benefits.

The excess is the discovery of opportunities, but by using it.

So if there are so many good ideas, why not all rich?

Just because you have to work to turn ideas into reality. continue reading…

The idea that I bring you today is a very good idea and fun, especially if you like the design work and manual, you can also turn this hobby into a profitable business. It is very common in every home that we have discarded cardboard and you can find a large quantity of waste cardboard packaging in stores, businesses, offices and schools.

In addition to a good business idea, there are some interesting statistics that say that if we recycle all paper and cardboard, we save 33% of the energy needed to produce them. Each ton of recycled cardboard is a saving of two cubic meters of discharge, 140 gallons of oil, and 50,000 gallons of water and 900 kg of carbon dioxide emissions.

Recycling and energy conservation is the right of the keyboard now to fight against climate change, environmental preservation and care of the planet’s resources. For this reason, this idea raises a major challenge for many entrepreneurs.

Among these are the designers and producers to participate in the pursuit of sustainability through the use of cardboard for design and manufacture of furniture. Thus was born the growing trend and describes every day as an important option for sustainable design. continue reading…

Often, the situations are in the business plans are not as precise, and although they believe that what is really implemented, has no insurance or proof that the business idea for succeed.

Never forget that ideas can’t work alone, many people have the same idea at the same time, but what really matters is how you have and how to adapt reality to achieve success.

Here are some tips for success and failures are reduced to:

1. The experiments must be confirmed quickly and cost-effectiveness or reject the idea.

Entrepreneurs should not be afraid to fail, but be aware that if things go as planned, there is always the possibility of learning from the mistakes of upstream costs, fast and low. What is sought is that entrepreneurs develop through various tests such as the scientists do their experiments.

2. This is not the typical do surveys, but to measure key variables.

If you open a restaurant to see him before, if people really enjoy their food, and when they are ready to go. The data collected are used to make decisions without fear that making a strategic change. Finally, operations that can some-or radically different, but what counts is to adapt to the realities and needs of the consumer before it is too late.

A group of entrepreneurs had the idea of opening a school in Africa to become visionary leaders. The project was something that could really help the continent, but as you can, if knowing the project work? They knew how to teach faculty how students, or how to receive financial resources related to winning.

In order not to jump into the void, did a test with a summer program for six months, a school that was on vacation and have used open registration. The call was a success and so began to assemble the pieces without risking too much, or pay high costs.

3. Learn more about companies that have done well.

Compare your ideas with existing models that take real work, avoiding not and make improvements to the original project.

This is what Steve Jobs of Apple when it created the iPod and iTunes. He got the idea to Sony with its Walkman, which in turn allows more than 300 million units sold, and also studied the case of Napster, downloading music illegally and for free.

4. Understand your customers better than that, what else.

Give your customers what they want, as the founders of Nike. Both were finalists, long distance and the other was the track coach had at the University of Oregon and with shoes that existed in the seventies, or rather with those that did not because you think sports shoes was good enough, they were very heavy and athletes could easily twist an ankle.

Now it is quite normal to think that athletes need special shoes, but just to get what they really need is a detailed study. Once they had shoes for athletes, discovered that it was a very small niche, and started to build special models for basketball, tennis players, footballers, etc., were consolidated in the market.

5. Solve problems of wide

finally, the important thing is that entrepreneurs find to be a big problem for the solution.

The names and logos of a business idea is important to differentiate the market by helping to find a single self-image and allow the consumer to find and they are certainly part of the identity of the company.

Today, there is a tendency for the logo of the business idea is composed of elements that are not letters or names come to compose a restriction on speech or debate that can control the name of a business idea.

Toyota for example is a clear example of how it is that some years ago and replaced the logo on two ellipses cross, the memory of the letter “T “.

But the idea of successful business and very profitable called Starbucks has decided to change its logo so as not to write the word “Starbucks”, but you only see the familiar features and the silhouette of a woman, a siren is normally adorned the old boats.

Interesting pattern that you should appreciate that just takes place after the Starbucks brand and logo is already fully consolidated in the market so it is not advisable to do this step marks business ideas that are just forming.